This article clarifies the difference between the Influencer Index and My Members lists. Both of these are databases that contain information about creators and influencers, but they are from different sources and contain different data.

Definitions

The definitions of the Influencer Index and My Members lists are as follows:

Influencer Index 

The Influencer Index is a list of creators that Later Influence (formerly Mavrck) has acquired over the years, including names and email addresses. Creators choose to opt in to the Influencer Index in order to increase their visibility to brands. The Influencer Index may also include additional information such as their social profiles and location, if the influencer has chosen to share this.

My Members

My Members is a list of creators who either:

• Applied to one of your campaigns, or
• Have an existing relationship with you and have filled out your Influencer Onboarding Form

Your My Members list may contain additional data that isn’t available in the Influencer Index, such as gender and ethnicity. This additional data is self-reported by the creator when they opt in to work with you.

Comparison

The following table provides an at-a-glance comparison between the Influencer Index and My Members databases:

	Influencer Index	My Members
Source	Later Influence’s database	Your campaign applications Your Influencer Onboarding Form
Creators included	All creators that have opted in to Later Influence’s database	Only creators who either: Filled out one of your campaign applications, or Have an existing relationship with you and have filled out your Influencer Onboarding Form Note: Creators in your My Members list may or may not also be part of the Influencer Index. Filling out a campaign application or Influencer Onboarding Form doesn’t add them to the Influencer Index; they must choose to opt in separately.
Visibility	All Later Influence users	Only you
Size	10,000,000+	Varies
Refresh rate	Not refreshed automatically—only when updated by the creator	Refreshed whenever the creator applies to your campaign or fills out your Influencer Onboarding Form
Information included	Name and email, and sometimes their social media profiles and location	All of the information they filled out in your campaign application or Influencer Onboarding Form
Location in platform	Influencers tab > Influencer Index	Influencers tab > My Members

To learn more about searching the Influencer Database or My Members list, see Searching for Influencers →