In this Article:
This article clarifies the difference between the Influencer Index and My Members lists. Both of these are databases that contain information about creators and influencers, but they are from different sources and contain different data.
Definitions
The definitions of the Influencer Index and My Members lists are as follows:
Influencer Index
The Influencer Index is Later Influence's global creator discovery database.
It contains millions of creator profiles sourced and maintained by Later Influence. Depending on the information available, creator profiles may include:
- Social profiles
- Location information
- Audience and performance data
- Contact information, including email addresses when available
Not all creators in the Influencer Index have a contactable email address on file.
Creators without email addresses are still searchable so brands can discover, evaluate, and vet potential partners before inviting them to participate in campaigns.
My Members
My Members is a list of creators who either:
- Applied to one of your campaigns, or
- Have an existing relationship with you and have filled out your Influencer Onboarding Form
Your My Members list may contain additional data that isn’t available in the Influencer Index, such as gender and ethnicity. This additional data is self-reported by the creator when they opt in to work with you.
Comparison
The following table provides an at-a-glance comparison between the Influencer Index and My Members databases:
| Influencer Index | My Members | |
| Source | Later Influence’s database |
|
| Creators included | All creators that have opted in to Later Influence’s database |
Only creators who either:
Note: Creators in your My Members list may or may not also be part of the Influencer Index. Filling out a campaign application or Influencer Onboarding Form doesn’t add them to the Influencer Index; they must choose to opt in separately.
|
| Visibility | All Later Influence users | Only you |
| Size | 10,000,000+ | Varies |
| Refresh rate | Not refreshed automatically—only when updated by the creator | Refreshed whenever the creator applies to your campaign or fills out your Influencer Onboarding Form |
| Information included | Name and email, and sometimes their social media profiles and location | All of the information they filled out in your campaign application or Influencer Onboarding Form |
| Location in platform |
Influencers tab > Influencer Index |
Influencers tab > My Members |
To learn more about searching the Influencer Database or My Members list, see Searching for Influencers.