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Draft review is the process of checking submitted draft content before it goes live. Drafts may be uploaded by creators, brand users, or internal users on behalf of creators.
See Workflow Stages: Draft & Draft Review for setup and configuration.
Where to Find Drafts
Creators with submitted drafts appear in the Draft Review stage of your campaign workflow, whether the draft was uploaded by the creator, a brand user, or an internal user on the creator’s behalf. When a new draft requires review, the task notification “Review Drafts” appears in your Tasks panel.
- In Later Influence, open your campaign and select the Workflow tab
- Select the Draft Review stage
- Select the arrow icon next to a creator to open their campaign details
- Select the Drafts tab
Brand and internal users can upload single-image, video, and carousel drafts for assigned content deliverables from the Drafts tab.
Uploading Drafts on Behalf of Creators
To upload a draft, open the creator’s campaign details, go to the Drafts tab, choose the relevant deliverable, upload the media, add a caption, and include any internal notes.
Internal notes display as internal comments on the draft.
What You'll See
Drafts are grouped by deliverable. For each submission you'll see:
- Uploaded media, including single-image, video, or carousel drafts
- The proposed caption, hashtags, mentions, and links
- Submission date and deliverable details
- Version label (Version 1, Version 2, etc.)
- A New tag on recently submitted content
- Who uploaded the draft, such as the creator, a brand user, or an internal user
Only one draft per deliverable can be actively In Review at a time. If a draft is already in review, another draft cannot be submitted for the same deliverable until the current review is resolved.
Feedback Options
Review each draft for brand guidelines, FTC compliance, accuracy, and creative quality, then mark it with one of three statuses:
Approved: content is ready to publish. No further action needed from the creator.
Approved with Corrections: content is publishable but needs minor edits (caption tweak, hashtag adjustment). No resubmission required — the creator can make the change at posting time.
Needs Work: content needs significant revisions before it can go live. The creator must resubmit.
Always add notes in the Feedback for the Influencer field — this text is visible to creators in their Campaign Manager. Use Internal Comments for notes meant only for your team. If a brand or internal user adds internal notes while uploading a draft, those notes appear as internal comments on the draft.
Move Creators After Review
Once you've marked all of a creator's drafts:
- Approved or Approved with Corrections: select the creator and select Promote to move them to Content Creation
- Needs Work: select the creator and use Set Workflow Stage to move them back to the Draft stage so they can resubmit
Automate Draft Messaging
Save time with automated message templates for the review cycle:
- Draft Submission Reminder: send before the draft due date
- Draft Needs Revisions: triggers automatically when you mark a draft as Needs Work
- Draft Approval: sends when the creator is moved into Content Creation
See Message Templates for setup instructions.